A Green Earth Initiative
One Branch.
One Block. One World.
What began at Willie's Branch of Little Walnut Creek is becoming a worldwide model for restoring neglected places through preparation, partnership, and community action. Built to serve local cleanup teams, watershed stewards, schools, churches, partners, and future global chapters.
Where the work happens
From one creek to every neighborhood
Clean It Up! is a model that scales — anywhere there is a forgotten place and someone willing to begin.
Creeks & Streams
Living waterways restored, one branch at a time.
Parks & Trails
Public spaces cared for by their neighbors.
Streets & Alleys
Block-level pride and shared responsibility.
Schools & Churches
Service days that teach and unite.
Neighborhoods
Micro-cleanups that build long-term stewardship.
Global Chapters
A replicable model anywhere a branch is forgotten.
The model
Seven steps from noticed to adopted
Preparedness matters. The work begins long before the cleanup day.
Step 1
See It
Step 2
Document It
Step 3
Prepare It
Step 4
Partner It
Step 5
Clean It Up
Step 6
Report It
Step 7
Keep It Clean
Willie's Branch of Little Walnut Creek
A small urban branch in Austin, Texas where five shopping carts and years of debris revealed what happens when a place is left unseen. We are building the repeatable model here — preparation, partnership, documentation, and follow-through.
Location
Austin, Texas
Focus
Urban creek branch
Initial issue
5 shopping carts + debris
Status
Planning & partnership
A call to begin
The world does not get cleaner by accident.
Someone has to notice. Someone has to prepare. Someone has to begin.